Signature launches loyalty program and aviation card

Signature Flight Support Corporation has launched two new customer products at NBAA’s Schedulers and Dispatchers Conference in San Diego - Signature TailWins™, a customer loyalty program and the Signature Flight Support aviation card which is being issued in partnership with U.S. Bank Multi Service Aviation.

Signature TailWins is a ground-breaking loyalty program for pilots, crew, schedulers and dispatchers, corporate flight and travel departments offering one of highest rates of rewards currently available in the industry. The program rewards customers with desirable products, services and experiences from watches, destination travel, apparel, technology and even a famous American motorcycle brand. Alternatively, members can donate their points to charity or share their points amongst their flight crew, flight department staff and schedulers and dispatchers.

Points are awarded for fuel and handling purchases within the Signature network, with double points awarded when transactions are completed with the new Signature Flight Support aviation card. Members can also earn points for purchases of fuel wherever the U.S. Bank Multi Service Aviation card is accepted, worldwide, at over 7,500 locations and in 190 countries. The Signature TailWins program covers both AvGas and Jet-A and is applicable for purchases with the exception of military, government or transport category transactions.

The Signature Flight Support aviation card is underwritten by U.S. Bank and Multi Service Aviation. The U.S. Bank Multi Service Aviation card has been noted in the Professional Pilot PRASE survey as the industry’s most preferred payment card. The card offers a single, convenient payment method for all aviation purchases including fuel, handling, catering and maintenance. An online customer service portal allows cardholders to track and manage all of their aviation spending.

"We have designed both of these programs to provide our customers with a meaningful rewards program and aviation services payment method that made sense. The Signature TailWins™ rewards program coupled with the Signature Flight Support aviation card is the most compelling program in our industry today and complements our existing customer relationship program, Signature Status, which rewards our loyal customers with value-added benefits when they visit Signature,” said Maria Sastre, Chief Operating Officer for Signature Flight Support. “As we continue to refine our customer offerings, a fresh, new approach to rewarding our loyal customers was needed, and we are confident that Signature TailWins™ is the best solution.”

While this first phase of Signature TailWins™ is applicable in the United States, a global solution is being developed and will be launched in the next few months.

More information: www.signatureflight.com/rewards

BlueSky Business Aviation News | 19th January 2012 | Issue #159
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